Issa Rae is Serving Joy with Viarae Prosecco
Written by BLK Oceans staff
Photo: E. & J. Gallo Winery
The wine aisle just got a little Blacker, Friends. And we are all the way here for it. Media heavyweight, Issa Rae recently launched Viarae, a Prosecco that celebrates good times and great friends, no matter the occasion. You may know Rae as an Emmy- and Golden Globe-nominated actress, producer, entrepreneur, and writer, but this latest venture was a natural next step for the creative trailblazer and one she has been working on for several years.
“I am thrilled to share my love of Prosecco with everyone through Viarae. It’s carefully crafted, deliciously crisp, and the perfect beverage to celebrate La Dolce Vita,” stated Rae, creator and founder of Viarae Prosecco.
Fans of HBO’s “Insecure” will remember that the Italian bubbly was also Issa’s drink of choice. And now, Rae’s signature drink (both on and off screen), is available to anyone looking to celebrate life’s biggest or simplest moments with a glass of crisp and memorably refreshing Prosecco.
Photo: E. & J. Gallo Winery
Rae is known for her unique flair and infectious sense of humor that she’s weaved into the Black stories she’s brought to life on screen. With Viarae Prosecco, Rae is helping to create representation for herself and the vibrant Black female community in a category where it didn’t previously exist. We may be bias, but we’ll gladly raise a glass to that!
Viarae Prosecco is available nationally through select retailers.
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